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At SHOP WITH A PURPOSE (SWAP), your purchases help change lives. The proceeds from SWAP are donated to the WE initiatives: WE Invest, WE Care, WE Honor, WE Lead, WE Support and WE Educate, lead by the First Lady of California, Maria Shriver.

We look for companies to partner with us to create and sell products that have an empowering message and/or an inspiring story.

Check back with us for holiday gifts and all your shopping needs throughout the year. Let your shopping send out your message of inspiration!